July 13, 2017

5 tools to help optimize your website for mobile

As smartphones and mobile devices continue to grow in popularity, accessibility and usage, they create a new opportunities and challenges for businesses and their websites. A […]
July 1, 2017

Checklist: Optimizing your website for mobile

The other day, I was looking up menus online to decide where to go to dinner. The first website I checked loaded a site with tiny […]
June 11, 2017

Why make your website mobile-friendly?

It’s the 21st century, so having a website for your business is a must, but the rise and increasing popularity of mobile devices has forged a […]
December 21, 2016

5 ways Facebook ‘likes’ help businesses

According to data from Facebook analytics firm PageLever, most of your fans don’t see your content. In fact, their data shows that an average of only […]
December 9, 2016
Self publishing assistance

How publishing a book can lead to more business

Books mean big business Many businesses can benefit from publishing a book that shares information and expertise with the marketplace.  For a business leader, writing a […]
December 2, 2016
Integrated Marketing Communication

Why Integrated Marketing is essential for small businesses

Integrated marketing is essential to business owners because they can not afford to misspend or waste money on a single isolated marketing effort. It may be […]
November 18, 2016
3 forms of corporate communication

The differences between the 3 primary forms of corporate communication

1. Marketing Marketing is the overall process of communicating and delivering products to a target audience through the marketing mix of product, price, place and promotion. […]
November 11, 2016
mobile app vs mobile site

Mobile apps vs mobile sites

Mobile apps Mobile apps are software programs that are downloaded and installed on your mobile device, rather than being rendered within a browser. Users visit device-specific […]